Senior CRM Executive (6 Month Fixed-Term Contract)
Core
Design, deliver, and optimise CRM programmes to engage, inspire, and retain customers across Irish, Australian, and US markets.
Role type
Senior CRM Executive (New Markets)
Builds
Customer engagement and retention strategies, triggered communications, newsletters, and customer journeys for Moonpig Group brands.
Domain
E-commerce / Online Gifting / Customer Retention
Deliverable
production ML models | product features | dashboards & analysis | client delivery | infrastructure | physical/clinical work
Required skills
CRM strategy, channel management, customer journey design, market research, customer segmentation, campaign measurement, cross-functional collaboration, CRM platforms, Email Service Providers, reporting and analytics platforms, design tools
Preferred skills
Experience with Sailthru, Tableau, Canva, international markets
Technologies
Sailthru, Tableau, Canva
Responsibilities
Develop customer engagement and retention strategies across new markets; Support delivery of CRM activity across multiple channels; Design and implement customer journeys; Use market research to drive innovation; Partner with analytics teams for segmentation; Build campaign measurement frameworks; Collaborate with UK and Greetz CRM teams to scale initiatives.
Seniority
Senior, hands-on IC