Trade Marketeer
Core
Build, scale, and strengthen the Official Dealer Program in the US market by defining value propositions, driving adoption, and ensuring consistent execution across partner touchpoints.
Role type
Senior Trade Marketeer (Channel & Partner Marketing)
Builds
Official Dealer activation roadmap, merchandising strategy, sales enablement tools, and trade show events
Domain
B2B2C consumer goods, dealer network development, trade marketing
Deliverable
product features
Required skills
Strategic thinking, hands-on execution, stakeholder influence, commercial acumen, project management, multi-priority management
Preferred skills
Premium consumer goods experience, apparel/fashion/lifestyle/retail background
Technologies
Digital channels, sustainability initiatives, global marketing tools
Responsibilities
Own the development and improvement of the Official Dealer value proposition; Implement and coordinate global merchandising strategy across US touchpoints; Train and support Sales teams on the dealer proposition; Plan and execute major US trade shows and industry events; Lead the development and optimization of the US showroom; Support local events and dealer activations across the United States
Seniority
Senior, hands-on IC
