Digital Marketing Consultant
Core
Strategic digital marketing consultant driving growth and optimization for ambitious brands via data-driven strategies and channel management.
Role type
Senior IC digital marketing consultant
Builds
Data-driven digital marketing strategies, customer journey optimizations, and performance analysis for B2B/B2C clients
Domain
Digital marketing, performance marketing, growth hacking
Required skills
Digital marketing strategy, performance marketing, growth hacking, customer journey analysis, KPI monitoring (ROAS, CPA, CPL), CRO, stakeholder management, cross-functional collaboration, AI and marketing automation trends
Preferred skills
Presenting complex analyses, proactive problem solving, curiosity about marketing technology
Technologies
Marketing automation tools, AI tools, omnichannel platforms
Responsibilities
Develop and implement data-driven digital marketing strategies; Analyze customer behavior and optimize conversion; Monitor KPIs and create action plans; Optimize campaigns, websites, and digital channels; Build client relationships and collaborate with internal teams; Follow AI and marketing automation trends to advise clients