Senior Social Media & Performance Marketing Manager (w/m/d)
Core
Senior manager leading social media and performance marketing campaigns for clients, bridging creative strategy with data-driven execution.
Role type
Senior Social Media & Performance Marketing Manager
Builds
Creative campaigns and performance marketing strategies for clients
Domain
Digital Marketing / Social Media / Performance Advertising
Required skills
Performance campaign planning and optimization, Mediaplan development, Data analysis and reporting, Client advisory, Cross-functional coordination, Trend observation and testing
Preferred skills
Influencer marketing experience, Presentation skills (Keynote/PowerPoint), Team collaboration
Technologies
Meta, TikTok
Responsibilities
Plan, manage, and optimize performance campaigns on Meta and TikTok; Develop media plans and ensure timely campaign launches; Analyze campaign results and derive actionable recommendations; Coordinate workflows between strategy, creative, and performance teams; Serve as primary client contact for social media and performance inquiries; Monitor new platforms, trends, and features to continuously improve campaigns
Seniority
Senior, hands-on IC