Senior Marketing Manager / Performance & Strategy (m/w/d)
Core
Senior Marketing Manager responsible for strategic steering and operational management of performance marketing channels (Google Ads, Analytics) with a seven-figure budget.
Role type
Senior Marketing Manager (Performance & Strategy)
Builds
International Google Ads campaigns and other performance channels for E-Commerce
Domain
E-Commerce, Performance Marketing, Data Analytics
Required skills
Google Ads, Google Tag Manager, Web Analytics, Power BI, Data-driven reporting, AI tools usage, Strategic planning, Budget management, Cross-functional coordination
Preferred skills
Experience with MarTech tools, Hands-on optimization mindset, Self-organization
Technologies
Google Ads, Google Tag Manager, GA4, Power BI, AI tools
Responsibilities
Manage and optimize international Google Ads campaigns, Create data-driven reports and tracking setups, Coordinate with in-house design and IT/Dev teams, Steer marketing budget for profitability
Seniority
Senior, hands-on IC
