Performance Marketing Manager, Paid Search & AI Advertising
Core
Own and scale paid search and emerging AI advertising channels to drive qualified pipeline for LangChain's developer tools and enterprise solutions.
Role type
Senior Performance Marketing Manager (Paid Search & AI Advertising)
Builds
Paid acquisition campaigns, landing pages, and conversion experiences for Google Ads, Bing, and ChatGPT.
Domain
B2B SaaS, Developer Tools, AI Infrastructure
Required skills
Google Ads, Microsoft Advertising, campaign architecture, keyword intent, bidding strategies, conversion rate optimization, A/B testing, landing page development, budget management, pipeline analysis, GA4, Google Tag Manager, HubSpot, Salesforce, Webflow
Preferred skills
Experience with emerging AI-native advertising platforms, experimentation mindset, technical product knowledge
Technologies
Google Ads, Microsoft Advertising, GA4, Google Tag Manager, HubSpot, Salesforce, Webflow, ChatGPT
Responsibilities
Develop channel-specific strategies for Google Ads, Bing, and ChatGPT; build and optimize landing pages; manage significant advertising budgets; analyze performance against pipeline targets; run structured tests for acquisition efficiency; partner with Product Marketing and Design on messaging and creative.
Seniority
Senior, hands-on IC
