Expert Lead Paid Social Advertising (m/w/d)
Core
Strategic planning, execution, and optimization of performance-oriented Paid Social campaigns for client accounts across Meta, LinkedIn, TikTok, and other platforms, from awareness to conversion.
Role type
Senior Lead Paid Social Advertising Manager
Builds
Scalable consulting offers, Go-to-Market strategies, and client campaign solutions
Domain
Digital Marketing / Paid Social Advertising
Required skills
Paid Social campaign management, Full-Funnel strategy, Targeting, Creative concept development, Account Audits, Pitching, Tracking & Attribution, Reporting, Client consulting
Preferred skills
MetaBlueprint certification, TikTok Academy certification, Thought leadership content creation
Technologies
Meta, LinkedIn, TikTok, Reddit, Pinterest, Snapchat, Excel, PowerPoint
Responsibilities
Plan and optimize paid social campaigns, develop creative concepts and messaging, support sales with pitches and account audits, create thought leadership content, define best practices and train teams
Seniority
Senior, hands-on IC with strategic oversight