(Senior) Influencer Marketing Manager (m/w/d)
Core
Strategically planning, executing, and optimizing influencer marketing campaigns to drive performance and brand awareness while managing paid media on platforms like Meta and TikTok.
Role type
Senior Influencer Marketing Manager
Builds
Influencer marketing campaigns and paid media initiatives for brand clients
Domain
Digital Marketing / Creator Economy
Required skills
Influencer marketing strategy, campaign management, budget management, paid media management, project management, market analysis, client relationship management (via careerplan.io/jobs/2805897-senior-influencer-marketing-manager-mwd-at-gocomo)
Preferred skills
Trend identification, process optimization, stakeholder management
Technologies
Meta, TikTok
Responsibilities
Plan and execute influencer marketing campaigns, manage client strategies, conduct market and competitor analysis, oversee budget and margins, coordinate between clients, creators, and internal teams, manage paid media campaigns
Seniority
Senior, hands-on IC