SEA Manager (m/f/d)
Core
End-to-end ownership of medium to large paid search accounts, focusing on profitability, margins, traffic quality, and account growth.
Role type
Senior Search Engine Advertising (SEA) Manager
Builds
Optimized paid search campaigns and scalable growth for comparison platforms and conversion funnels
Domain
Digital Marketing / Performance Marketing / Affiliate
Required skills
Google Ads, Microsoft Ads, campaign optimization, data analysis, keyword strategy, bidding strategies, ad copy testing, conversion tracking, account hygiene, competitor analysis
Preferred skills
German language, experience scaling across multiple markets
Technologies
Google Ads Editor, Excel, Google Sheets
Responsibilities
Plan, execute, and continuously optimize campaigns across Google Ads and Microsoft Ads; Analyze account and funnel performance to identify root causes and actionable improvements; Identify growth opportunities through keyword expansion, testing, and competitor analysis; Develop and evaluate data-driven experiments across bidding, keywords, ad copy, and campaign structure; Monitor market and competitor developments to identify opportunities and risks; Collaborate with Sales and Product teams to improve overall performance.
Seniority
Senior, hands-on IC