Performance Marketing Manager – Paid Social & Creative Strategy (m/f/d)
Core
Drive new customer acquisition through paid social campaigns on Meta, TikTok, and Pinterest for 6 markets with a 6-digit monthly budget.
Role type
Performance Marketing Manager (Paid Social & Creative Strategy)
Builds
Full-funnel paid social campaigns and creative briefs for D2C e-commerce
Domain
D2C e-commerce, Performance Marketing
Required skills
Meta/TikTok/Pinterest campaign execution, creative strategy and briefing, budget management, data analysis (CAC/ROAS/AOV/LTV), cross-functional collaboration, AI/automation testing
Preferred skills
Pinterest experience, e-commerce basics (catalogues/feeds), wellness/supplements/FMCG industry knowledge, Dutch/Italian/French/Spanish language skills
Technologies
Meta Ads, TikTok Ads, Pinterest Ads, attribution models
Responsibilities
Execute and optimize full-funnel campaigns, analyze creative performance and brief designers/creators, build account structures, reallocate budget based on data, run structured tests and create playbooks, report on funnel metrics, align with Paid Search/CRM/Creative teams
Seniority
Mid-level, hands-on IC