Performance Marketing Manager, Paid Social & EMEA Growth
Core
Own end-to-end paid social spend (LinkedIn, Meta, X, emerging platforms) to scale Decagon's international growth, specifically launching and managing the EMEA motion.
Role type
Senior Performance Marketing Manager (Paid Social)
Builds
Paid social campaigns and demand generation programs for B2B enterprise customers
Domain
B2B SaaS / Conversational AI
Deliverable
production ML models | product features | dashboards & analysis | client delivery | infrastructure | physical/clinical work
Required skills
Paid social strategy, budget management, cross-functional alignment with sales, attribution modeling, A/B testing, creative brief management, GDPR compliance
Preferred skills
Audience building tools (Clay), launching programs from scratch, European language proficiency, emerging channel expertise
Technologies
LinkedIn, Meta, X, Reddit, TikTok, Clay
Responsibilities
Run paid social campaigns from creative brief through launch, optimization, and reporting; Scale paid social spend and adapt to local EMEA buying behaviors; Align budget allocation with EMEA sales pipeline opportunities; Build attribution stories connecting spend to pipeline and revenue; Test and systematize creative and audience strategies; Support adjacent demand gen work (ABM, landing pages, email)
Seniority
Senior, hands-on IC