Strategic Partnerships & Associations Marketing Manager, AEC
Core
Lead marketing activation for priority AEC strategic partnerships and industry associations to reach and engage Autodesk's architecture, engineering, construction, and infrastructure audiences.
Role type
Senior B2B partnerships and associations marketing manager
Builds
Integrated co-marketing campaigns, events, thought leadership content, and sales enablement materials for AEC industry partners
Domain
Architecture, Engineering, Construction (AEC) and Infrastructure
Deliverable
product features
Required skills
B2B marketing strategy, co-marketing program execution, audience segmentation, campaign planning, stakeholder alignment, project management, performance analytics, narrative development, budget management
Preferred skills
BIM/GIS/infrastructure domain knowledge, major AEC event experience, sponsorship management, global B2B marketing, enterprise SaaS background
Technologies
None explicitly listed
Responsibilities
Lead marketing activation for priority AEC strategic partnerships and industry associations; Partner with audience marketers to integrate partnership opportunities into campaign calendars and customer journeys; Build and execute co-marketing plans supporting AEC audience strategy; Develop messaging frameworks and value propositions connecting Autodesk's story to partnership audiences; Manage and prioritize partnership marketing investments focusing on ROI; Define and track success metrics including audience engagement and pipeline influence; Create sales enablement materials including talk tracks and proof points; Shape partnership storytelling across major industry moments and conferences
Seniority
Senior, hands-on IC