Regional Marketing Manager, India (AECO)
Core
Lead AECO marketing strategy in India, driving full-funnel demand generation and field marketing to generate pipeline and revenue for SMB, Mid-Market, and Enterprise segments.
Role type
Senior Regional Marketing Manager (B2B SaaS/Technology)
Builds
Demand generation programs, localized events, digital campaigns, and strategic partnerships for Trimble's AECO solutions in India.
Domain
Construction Technology (AECO) / B2B SaaS
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
B2B marketing strategy, full-funnel demand generation, field marketing, budget management, campaign execution, Account-Based Marketing (ABM), digital performance marketing, stakeholder management, team leadership, data analytics, industry knowledge (construction/infrastructure)
Preferred skills
CAD/CAM/BIM industry experience, construction technology domain expertise
Technologies
Marketing Automation Tools (MAT), CRM (Salesforce), analytics tools, LinkedIn, PPC platforms
Responsibilities
Own annual marketing goals and strategy; lead demand generation programs; manage marketing budget and report ROI; execute multi-channel campaigns and ABM strategies; design and execute localized events; implement digital performance marketing; drive local industry partnerships; mentor and coach the marketing team; create localized content and messaging; increase brand share of voice through PR.
Seniority
Senior, hands-on IC with leadership responsibilities
