Performance Marketing Manager (m/w/d)
Core
Driving digital marketing strategy and execution to generate leads and grow online visibility through paid ads, SEO, and data-driven optimization.
Role type
Performance Marketing Manager
Builds
Online marketing campaigns, lead generation funnels, and brand visibility across search and display channels
Domain
E-commerce / SaaS / Digital Marketing
Required skills
Google Ads, Meta Ads, SEO, Google Analytics 4, market analysis, project management, AI tools, strategic planning
Preferred skills
E-commerce or SaaS experience, hands-on SEO implementation, data-driven decision making
Technologies
Google Ads, Google Analytics 4, Search Console, Sistrix, Semrush
Responsibilities
Plan and optimize Google-Ads and Meta-Ads campaigns for lead generation; Develop and execute cross-channel online marketing strategy; Conduct market and competitor analysis; Strengthen brand awareness through online activities; Optimize reporting structures for data-driven marketing; Implement SEO and GEO strategies including technical SEO and content optimization; Collaborate closely with Sales to align marketing and sales activities
Seniority
Mid-Senior, hands-on IC