Programmatic Advertising Operations Specialist
Core
Set up, launch, traffic, and optimize direct/programmatic advertising campaigns on platforms like Google DV360 and The Trade Desk, including pixel implementation and real-time performance monitoring.
Role type
Programmatic Advertising Operations Specialist
Builds
Direct and programmatic ad campaigns across DSPs, SSPs, and ad servers
Domain
Digital advertising and programmatic media buying
Required skills
Programmatic campaign management, DSP/SSP integration, Pixel and tag implementation, Data analysis (Excel/SQL), HTML/JavaScript, Privacy compliance (GDPR/CCPA), Vendor liaison (via careerplan.io/jobs/2615222-programmatic-advertising-operations-specialist-at-flatrock)
Preferred skills
Industry certifications (Google DV360, TTD Edge Academy, IAB), Bachelor's degree in Marketing/IT
Technologies
Google DV360, The Trade Desk, Google Ad Manager, IAS, DoubleVerify, Moat, SQL, Excel
Responsibilities
Monitor performance metrics (viewability, IVT, CPMs) and perform real-time adjustments, Integrate SSPs/DSPs and manage pre-bid/post-bid verification, Analyze campaign data and generate reports for sales/client services, Document processes and automate workflows, Liaise with vendors and engineering to resolve discrepancies
Seniority
Mid-level, hands-on IC