Brand Manager
Core
End-to-end management of a consumer health brand's P&L, marketing execution, and business growth strategy.
Role type
Brand Manager
Builds
Consumer health products (e.g., skincare, pain relief, oral care)
Domain
Consumer Health / FMCG
Deliverable
product features
Required skills
Brand strategy development, consumer/market research, retail execution planning, communication planning, budget planning, financial analysis
Preferred skills
FMCG industry experience, experience working with external distributors
Technologies
None stated
Responsibilities
Analyze key performance indicators and financial reports, develop business growth strategies, lead retail execution plans, design communication and media plans, manage brand health metrics, plan and forecast sales
Seniority
Mid-level, hands-on IC
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