Key Account Manager BE
Core
Lead sustainable and profitable growth for Kenvue's Mass channel customers (supermarkets and drug stores) in Belgium by developing commercial strategies and driving in-store brand activations.
Role type
Senior Key Account Manager (FMCG Mass Channel)
Builds
Commercial strategies, customer growth plans, and in-store brand activations for mass retail partners.
Domain
Fast-Moving Consumer Goods (FMCG), Retail, Belgium
Deliverable
product features
Required skills
Category management, trade marketing, stakeholder management, commercial strategy development, sales negotiation, data analysis, team leadership
Preferred skills
Retailer-side experience, Perfect Store principles expertise, Revenue Growth Management
Technologies
CRM, Sales Force, POS data tools
Responsibilities
Develop and execute commercial strategies with Brand Activation teams; negotiate yearly contracts with key accounts; lead and monitor external field teams for in-store execution; analyze sales trends and market developments to optimize performance.
Seniority
Mid-Senior, hands-on IC with team leadership