Assistant Manager, Project and Campaign Management
Core
Plan and execute agency campaigns and initiatives to drive sales growth, agent productivity, and field performance for a life insurance company.
Role type
Assistant Manager, Project and Campaign Management
Builds
Agency campaigns, recruitment drives, productivity programs, and performance improvement plans
Domain
Life Insurance / Agency Operations
Deliverable
production ML models | product features | dashboards & analysis | client delivery | infrastructure | physical/clinical work
Required skills
Project management, Performance management, Campaign planning and execution, KPI tracking and analysis, Cross-functional coordination, Field operations knowledge, SOP adherence, Risk identification, Data reporting, Stakeholder communication
Preferred skills
Life insurance operations knowledge (underwriting, policy administration, claims, distribution), Agent behavior analysis, Feedback collection and process improvement
Technologies
None stated
Responsibilities
Plan and execute agency campaigns aligned with business targets, Translate campaign design into clear actions for BDMs, leaders, and agents, Ensure smooth rollout, communication, and tracking across regions, Monitor campaign performance and take timely actions to close gaps, Support end-to-end delivery of agency initiatives, Track progress and ensure timelines are met, Coordinate with BDMs, training, operations, and performance teams, Track daily and weekly sales and campaign performance, Prepare updates highlighting progress, gaps, and actions needed, Support performance review meetings with relevant data and insights, Stay close to agency field to understand agent behavior and needs, Collect feedback from field and continuously improve campaign effectiveness, Follow up regularly to ensure actions are completed, Support BDMs in driving discipline and performance within their teams, Maintain clear tracking of campaign activities and results, Ensure adherence to campaign rules and company policies, Escalate issues early and ensure proper documentation
Seniority
Mid-level, hands-on IC