Fractional Marketing Director (Australia)
Core
Drive marketing strategies and manage a team of Marketing Specialists to support the expansion of a medical practice brokerage firm into new market segments.
Role type
Fractional Marketing Director (Independent Contractor)
Builds
Marketing strategies, team operations, and market expansion for a medical practice brokerage
Domain
Business Services / Medical Practice Brokerage
Deliverable
client delivery
Required skills
Strategic planning, team leadership, market research, competitor analysis, go-to-market strategy, brand strategy, customer acquisition, budgeting, CRM management, webinar management, social media marketing, email marketing, SEO, paid advertising, content creation, graphic design, copywriting, project management
Preferred skills
Experience growing businesses from startup to 50+ employees, experience entering new market segments, proficiency in Google Suite
Technologies
GoHighLevel CRM, Google Suite, SEO tools, social media platforms, email marketing tools, paid ad platforms
Responsibilities
Execute strategic directives for Veterinary and Dental marketing; manage the recruitment, training, and performance of Marketing Specialists; oversee marketing planning and budgeting; coordinate webinars, social media calendars, and email campaigns; manage website, domain hosting, and SEO; create marketing materials, blog posts, and social media content; run paid ad campaigns and manage CRM funnels.
Seniority
Senior, hands-on IC with team management