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Channel Marketing Manager, APAC

Shanghai, Shanghai, China💼 Full-time🗓 2026-08-11 → 2026-09-26

Core

Drive demand generation, sales enablement, and partner marketing initiatives for onsemi's intelligent power and sensing solutions across the APAC and Greater China distribution ecosystem.

Role type

Channel Marketing Manager (B2B)

Builds

Integrated marketing programs, NPI campaigns, digital engagement initiatives, and partner education events

Domain

Semiconductor / Electronics Components / Automotive & Industrial

Deliverable

product features

Required skills

B2B marketing strategy, stakeholder influence, project management, marketing analytics, digital campaign execution, content creation

Preferred skills

Semiconductor industry experience, electronics component distribution knowledge

Technologies

Microsoft Office (Excel, PowerPoint, Word), marketing automation tools, web personalization platforms

Responsibilities

Develop and execute channel marketing strategies aligned with corporate objectives; build relationships with distribution partners to expand market reach; plan and support regional trade shows and technical seminars; measure program effectiveness and optimize marketing investments

Seniority

Mid-Senior, hands-on IC

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