Marketing Manager - Pro Exec
Core
Lead marketing strategy and campaign delivery for the ProExec division, focusing on digital marketing to support client retention, cross-selling, and new business development.
Role type
Divisional Marketing Manager
Builds
Integrated marketing campaigns, digital content, and market profile for ProExec
Domain
Professional services / Insurance / Financial services
Deliverable
product features
Required skills
Digital marketing strategy, Paid search (Google Ads), Paid social (LinkedIn), SEO, Email marketing, Content management, Digital analytics, Stakeholder management, Budget management
Preferred skills
Experience in insurance, financial services, or professional services
Technologies
Google Ads, LinkedIn Campaign Manager, CMS, Digital analytics tools
Responsibilities
Develop and deliver marketing plans, Manage integrated multi-channel campaigns, Optimize website and conversion, Manage marketing budgets and agencies, Support business development and client retention, Measure campaign performance
Seniority
Mid-level, hands-on IC