Growth Marketing Manager - SFOs
Core
Drive growth and pipeline success for the Single Family Office (SFO) segment through data-driven performance marketing and targeted acquisition campaigns.
Role type
Growth Marketing Manager (B2B Performance Marketing)
Builds
Multi-channel demand generation and account-based marketing (ABM) efforts for the SFO segment
Domain
Financial technology / Wealth management
Required skills
B2B performance marketing, demand generation, account-based marketing (ABM), marketing automation, CRM systems, analytics, project management, strategic messaging
Preferred skills
MBA, experience in wealth management or family office industries
Technologies
Marketing automation tools, CRM systems, analytics platforms
Responsibilities
Build and execute comprehensive marketing strategies across performance channels to drive brand awareness and lead generation; Partner with Product Marketing and Content teams to align on messaging; Optimize campaigns using data to provide strategic recommendations; Coordinate high-impact digital activations and boutique events for UHNW networks; Serve as Subject Matter Expert on family office market trends and persona challenges
Seniority
Mid-Senior, hands-on IC