CareerPlan

Segment Manager (Cross Border Business)

Hong Kong, Hong Kong, HKFull-time2026-09-05 → 2026-11-07

Core

Execute cross-border business development and market expansion strategies for retail banking, achieving profitability KPIs and optimizing customer experience.

Role type

Senior segment manager (cross-border business)

Builds

Cross-border customer acquisition, cross-selling, and upselling strategies for retail banking products.

Domain

Banking / Financial Services / Cross-border trade

Required skills

Business development, Marketing planning, Retail banking strategy, Project management, Regulatory compliance, Regional policy analysis, Stakeholder management, Data analysis, Negotiation, Strategic planning

Preferred skills

China financial industry knowledge, Chinese financial network, Mandarin fluency, English proficiency

Technologies

N/A

Responsibilities

Execute cross-border business development and market expansion strategies; Develop marketing plans for customer acquisition and upselling; Coordinate with departments and parent bank on project implementation; Monitor business progress and prepare analytical reports; Optimize processes with product departments; Research regional policies to formulate development strategies.

Seniority

Senior, hands-on IC with managerial experience