Sr. Director, Supply & Partner Marketing
Core
Lead Supply Marketing/B2B Marketing and Partner Marketing to acquire, activate, and retain service professionals on the Thumbtack platform.
Role type
Sr. Director, Supply & Partner Marketing
Builds
B2B marketing programs (acquisition, onboarding, retention) and strategic external partnerships (integrations, distribution, channel programs) for local service businesses.
Domain
Marketplace / Two-sided platform (Home Services)
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
Full-funnel Supply/B2B marketing strategy, activation and retention program design, ABM, sales enablement, external partnership management, cross-functional leadership, building functions from scratch, data-driven measurement frameworks.
Preferred skills
Experience translating platform economics into value propositions, moving partner relationships from transactional to strategic.
Technologies
None explicitly stated.
Responsibilities
Define and own Supply/B2B marketing strategy across the professional lifecycle; serve as the voice of the professional to influence product and commercial decisions; build and manage B2B marketing programs; lead Partner Marketing strategy; collaborate with product and supply leadership; build measurement frameworks for supply outcomes; develop and lead the marketing team.
Seniority
Senior, hands-on IC with team leadership