In-app Media Buyer
Core
In-app media buyer responsible for purchasing traffic for mobile applications (Android and iOS) with positive ROI, launching and optimizing ad campaigns, and analyzing campaign effectiveness.
Role type
In-app Media Buyer
Builds
In-app traffic for mobile applications
Domain
Performance marketing, Mobile advertising
Required skills
In-app traffic arbitrage, Mobile ad campaign management, Ad network technical setup, Competitor analysis, Funnel optimization, Stakeholder communication
Preferred skills
Gambling/Betting vertical experience, Unity Ads, Mintegral, AppLovin, Vungle, Chartboost
Responsibilities
Purchase in-app traffic for mobile apps, Launch and scale ad campaigns, Analyze campaign effectiveness, Monitor market and competitors, Set up mobile apps with ad networks, Communicate with ad network account managers
Seniority
Mid-level, hands-on IC
