Sr. Marketing Manager - NA UGG Specialty & Statement Accounts
Core
Own partnership marketing with key retail accounts across the US and Canada to drive brand heat, product consideration, and conversion across e-commerce and brick-and-mortar distribution.
Role type
Senior Marketing Manager (Wholesale/Account Management)
Builds
Integrated marketing campaigns, marketing briefs, and KPI dashboards for retail partners
Domain
Apparel/Footwear retail marketing
Deliverable
product features
Required skills
Strategic marketing planning, cross-functional collaboration, project management, budget management, data analysis, competitive intelligence, paid media, social media, public relations, event marketing, retail point of sale
Preferred skills
Experience in apparel or footwear industry, executive presentation skills, travel across US and Canada
Technologies
Microsoft Office (Excel, PowerPoint, Word)
Responsibilities
Develop and execute integrated marketing plans for assigned retail partners, create and deliver marketing briefs, manage account-specific marketing budgets, measure and report on campaign effectiveness, project manage concurrent campaigns, gather consumer and competitive insights
Seniority
Senior, hands-on IC