Director, Business Product Management
Core
End-to-end lifecycle management of buying programs, focusing on market adoption, strategic scaling, and systematic retirement of legacy offerings to drive recurring revenue growth.
Role type
Director, Business Product Management (Strategy & Design)
Builds
Scalable buying programs and commercial models for Cisco's AI solutions via Enterprise Agreements
Domain
B2B Technology / AI / Enterprise Licensing
Deliverable
product features
Required skills
Commercial strategy design, Go-to-market strategy, Legacy program lifecycle management, Stakeholder engagement, Cross-functional leadership, Business model innovation
Preferred skills
Data-driven decision-making, High-stakes transition management, Sales leadership relationship building
Technologies
Enterprise Agreements (EAs), SaaS, AI product monetization
Responsibilities
Define and articulate value propositions for internal and external personas; Develop and execute go-to-market strategies for new buying programs; Lead strategic retirement and end-of-sale processes for legacy programs; Design processes to scale new programs and sunset outdated ones; Establish feedback loops with sales teams, partners, and customers; Partner with Sales, Finance, Legal, and Product teams for alignment; Govern strategic roadmap and investment priorities.
Seniority
Director, strategic leadership & cross-functional partnership