Marketing Automation Product Manager
Core
Drive marketing efforts across automation platforms to deliver personalized, compliant, and scalable client engagement across the financial professional lifecycle.
Role type
Marketing Automation Product Manager
Builds
Microsoft Customer Insights – Journeys platform capabilities and client engagement experiences
Domain
Financial services / Marketing Technology
Deliverable
production ML models | product features | dashboards & analysis
Required skills
product strategy, campaign orchestration, customer lifecycle management, project management, CRM systems, data integration, segmentation, CDPs, analytics, Microsoft Copilot, Power Platform, AI
Preferred skills
Microsoft Customer Insights – Journeys, personalization, journey orchestrations, omnichannel strategies, data privacy regulations, mar tech stack integrations, Agile, Jira, financial services background
Technologies
Microsoft Customer Insights – Journeys, Dynamics 365 Marketing, Dynamics 365 Sales, Salesforce, Jira, Microsoft Copilot, Power Platform
Responsibilities
Inform product roadmap for Microsoft Customer Insights – Journeys, serve as day-to-day product owner and administrator, maintain product backlog, lead platform adoption and training, support campaign execution and QA, ensure compliance with regulations and privacy standards, collaborate with Legal and Compliance teams
Seniority
Senior, hands-on IC
