Business Architect
Core
Own end-to-end Go-to-Market (GTM) strategy and solution-area planning across Enterprise, Corporate, and SMB segments to drive customer acquisition, adoption, and sustained value.
Role type
Senior Business Architect (GTM Strategy)
Builds
Scalable customer journeys, offerings, and execution models connecting acquisition to sustained usage and value realization.
Domain
B2B SaaS / Coworking / Enterprise Sales
Deliverable
product features
Required skills
GTM strategy design, segmentation and targeting, cross-functional alignment, sales motion design, performance measurement, business model design, strategic planning, stakeholder management, data analysis
Preferred skills
Management consulting experience, Near Term Strategy expertise, complex system decomposition
Technologies
None stated
Responsibilities
Design scalable customer journeys and offerings; Align Engineering, Product Marketing, Finance, and field teams; Coordinate business model and offer strategy; Define segmentation, targeting, and growth priorities; Establish milestones and cross-functional commitments; Refine plans using customer outcomes and field evidence.