Field Marketing Manager
Core
Lead strategic marketing planning and execution to align marketing priorities with business objectives, increase customer engagement, and influence the sales pipeline within the U.S. market.
Role type
Field Marketing Manager
Builds
Local and industry-specific engagement strategies, executive sponsorship programs, and account-based marketing initiatives.
Domain
B2B Marketing / Sales Enablement
Deliverable
product features
Required skills
Strategic marketing planning, Account-based marketing (ABM), Event management, Stakeholder management, Performance reporting, Cross-functional coordination, Campaign execution, Customer insights analysis
Preferred skills
None stated
Technologies
None stated
Responsibilities
Develop and execute local and industry-specific engagement strategies; Partner with sales teams to activate marketing-engaged accounts; Provide Voice of the Field feedback to corporate marketing teams; Lead executive stakeholder engagement; Manage marketing business reviews and performance reporting; Coordinate cross-functional execution for marketing programs.
Seniority
Mid-Senior level (requires 3+ to 8+ years experience)