Field Product Marketing (Data & AI GTM KR)
Core
Lead sales activation and product leadership to champion solution plays, maximize field performance, and drive GTM plan improvements based on customer and partner insights.
Role type
Field Product Marketing Manager (Data & AI GTM)
Builds
Solution plays, sales activation rhythms, and GTM strategies for Data & AI products
Domain
Data & AI / Enterprise Software
Deliverable
product features
Required skills
marketing strategy, business planning, sales enablement, business development, technical pre-sales, product portfolio management, demand generation, pipeline acceleration, complex organization navigation, data analysis, resource optimization
Responsibilities
Collaborate with Activation GTM Managers to land and champion solution plays; advocate as the voice of the Customer, Partners, and Field to provide thought leadership on competitive landscape and gaps; drive standardized rhythms and tools to increase customer and partner facing time for sellers; activate leaders and managers on investments and resource optimization leveraging data and analysis.
