CMO/VP of Marketing - Japan
Core
Regional CMO/VP of Marketing leading the full marketing agenda for Xsolla in Japan, focusing on brand, demand generation, and partner-led growth within the gaming ecosystem.
Role type
Senior IC VP of Marketing (Regional)
Builds
Japan marketing function, brand presence, demand generation programs, and partner relationships for Xsolla's gaming platform.
Domain
B2B SaaS / Video Game Industry / Japan Market
Required skills
Strategic marketing leadership, B2B marketing execution, team building and scaling, budget management, stakeholder management, localization of global strategy, executive relationship building, event management, vendor/agency management.
Preferred skills
Experience in video games, fintech, or developer platforms, prior CMO/VP role with P&L accountability, existing network with Japanese publishers.
Technologies
None explicitly stated
Responsibilities
Create and drive end-to-end Japan marketing strategy; Build, lead, and mentor the marketing team; Manage marketing budget and vendor relationships; Partner with Country Manager and Global HQ for integrated programs; Localize global narratives and campaigns; Represent Xsolla at industry events; Build executive relationships with Japanese publishers and developers.
Seniority
VP level, hands-on regional leader
