Digital Marketing Manager (all genders)
Core
Drive digital and email communications by owning end-to-end mailing strategy, customer journeys, and campaign execution for B2B audiences.
Role type
Digital Marketing Manager (Email & Campaigns)
Builds
Automated email journeys, B2B email campaigns, landing pages, and conversion tracking.
Domain
E-commerce / B2B Marketing
Required skills
Salesforce Marketing Cloud (SFMC), B2B email copywriting, WordPress, Google Analytics, campaign performance analysis, cross-functional collaboration
Preferred skills
Salesforce Sales Cloud, social media management (LinkedIn), UX/UI optimization
Technologies
Salesforce Marketing Cloud, WordPress, Google Analytics, LinkedIn
Responsibilities
Design and manage automated customer and lead journeys within SFMC; write engaging email copy and subject lines for B2B audiences; support campaign setups and landing page preparation; analyze campaign performance metrics to drive optimization; provide operational support for digital initiatives.
Seniority
Mid-level, hands-on IC
