B2B-Marketing Manager (m/w/d)
Core
Develop and execute international B2B marketing strategy for liquid nutrition products (baby food, clinical nutrition, protein drinks) and drive strategic lead generation for sales.
Role type
B2B Marketing Manager
Builds
International B2B marketing strategy, sales collateral, digital presence, and trade show events
Domain
Food & Beverage / Clinical Nutrition
Deliverable
product features
Required skills
B2B marketing strategy, lead generation, SEO, trade show organization, market analysis, English (fluent), data analysis
Preferred skills
Experience in food ingredients, contract filling, or B2B own brands
Technologies
SEO tools, CRM/Lead tracking systems
Responsibilities
Develop international B2B marketing strategy, create sales and marketing materials, manage digital B2B presence, analyze market trends and competitors, plan and execute trade shows and events