Field Marketing Manager
Core
Managing paid search (SEM) strategies, budgets, and performance reporting for retail automotive clients and dealership territories.
Role type
Senior Field Marketing Manager (SEM Account Management)
Builds
Client SEM programs, dashboards, and business plans for automotive retail clients.
Domain
Digital Advertising / Automotive Retail
Required skills
SEM strategy, paid search management, automotive dealer relations, budget management, KPI analysis, dashboard reporting, client liaison, meeting facilitation, integrated communications understanding
Preferred skills
Advertising agency experience, Monday.com, Google Ads, Looker Studio, Google/Adobe software proficiency
Technologies
Google Ads, Looker Studio, Monday.com, Microsoft Excel, Outlook
Responsibilities
Review and manage client SEM program performance and plans; Schedule and execute client meetings; Serve as client liaison to SEM execution team; Analyze dashboard data to identify trends and insights; Manage client budgets; Present strategy and performance details to regional client staff.
Seniority
Mid-Senior, hands-on IC
