Commerce Specialist
Core
Develop and manage end-to-end Ecommerce and Retail Media operations for brands, coordinating digital and offline solutions to drive business results.
Role type
Senior Account Manager (Commerce & Retail Media)
Builds
Ecommerce strategies, Retail Media campaigns, and integrated digital experiences for B2C and B2B clients
Domain
Performance Marketing, Retail Media, Ecommerce
Required skills
Account management, Retail Media planning, Ecommerce strategy, Digital media buying, Data analysis, Campaign optimization, Stakeholder management, B2B/B2C business growth, CPG/FMCG experience, Advanced English (C1)
Preferred skills
Experience with DSP platforms, Marketplace planning (Last-mile, Pure Players), Dynamic planning
Technologies
Google, Meta, DSP platforms, Amazon, Mercado Ads, Vtex, Shopify
Responsibilities
Lead account management and operational processes with local and regional teams; Plan Retail and E-commerce strategies aligned with conversion journey objectives; Ensure correct implementation of solutions based on content and commercial offers; Analyze campaign results and investment attribution to document learnings and improve outcomes; Supervise client strategy and growth in Retail Media, On-site, Off-site, and social media; Execute end-to-end strategies sustainably and cost-efficiently; Assist in meetings and presentations with stakeholders at executive and mid-levels.