Senior Analyst, Paid Social (B2B)
Core
Manage, execute, and optimize paid social and performance media campaigns for agency clients to drive business outcomes.
Role type
Senior Analyst, Paid Social (B2B)
Builds
Media campaigns and programs for agency clients
Domain
Digital Marketing / Paid Social
Required skills
Paid social campaign management, Facebook Ads, Twitter Ads, PPC, digital display advertising, campaign QA, performance reporting, data analysis, Microsoft Excel, creative asset management, insertion orders
Preferred skills
Snapchat, Pinterest, digital media operations, platform-native automation, AI-driven optimization tools, 3rd Party API technology
Technologies
Facebook, Twitter, Snapchat, Pinterest, Microsoft Office Suite
Responsibilities
Execute and optimize media campaigns for agency clients; maintain campaign-specific materials and documentation; handle daily campaign maintenance and tracking; develop client-facing performance reports; manage creative assets and insertion orders; run campaign QA processes; generate monthly billing and spend reports.
Seniority
Mid-level, hands-on IC