Associate Director, Precision Marketing
Core
Oversees team and campaign management for luxury clients, driving digital media strategy and programmatic solutions.
Role type
Associate Director, Precision Marketing
Builds
Digital media campaigns and strategic solutions for luxury brands
Domain
Digital Marketing / Programmatic Media
Required skills
Team leadership, campaign management, media strategy, programmatic buying, client presentation, process improvement, data analytics, cross-functional collaboration, mentoring
Preferred skills
Luxury brand experience, video investment (CTV/platform), generative AI tools, French language
Technologies
Google Ads, DV360, YouTube Buying, Google Marketing Platform, TheTradeDesk, Viant, Prisma, Taxonomy Manager, ChatGPT, Google Gemini, DALL·E, Midjourney
Responsibilities
Direct daily workflow of client campaigns (proposal, activation, maintenance), collaborate on strategic plans, review deliverables for quality, develop strategic proposals, own campaign execution accountability, monitor performance, present to clients, mentor team members
Seniority
Senior, hands-on IC with people management