Consultant e-retail Media (H/F) - CDI
Core
Consultant e-retail Media orchestrates marketing and commercial performance for brand portfolios, linking strategy, data, and retail media to drive measurable business growth.
Role type
Senior IC consultant (retail media & performance marketing)
Builds
Actionable recommendations and business results for client brands
Domain
Digital marketing, Retail Media, Data analytics
Required skills
Retail media strategy, Performance marketing, Data analysis, ROI/ROAS measurement, Budget management, Cross-functional leadership, Strategic planning, Innovation management
Preferred skills
Generative AI, D2C strategies, Full-funnel growth, Competitive benchmarking
Technologies
Retail Media platforms, Analytics tools, Generative AI tools
Responsibilities
Pilot business performance and manage client budgets, Analyze KPIs (ROI, ROAS, market share) and identify growth opportunities, Coordinate Retail Media, Search, Data, and Analytics expertise, Lead innovative projects and experiments, Ensure data quality and share best practices, Develop integrated growth approaches linking media investments to business results