Programmatic Manager
Core
Own end-to-end programmatic planning and activation across EMEA for Adobe, connecting programmatic activity with wider marketing objectives.
Role type
Senior IC programmatic media manager
Builds
Programmatic media campaigns and strategies for Adobe
Domain
Digital advertising / Programmatic media
Required skills
Programmatic planning and activation, DV360, The Trade Desk, Adobe Ad Cloud, campaign optimization, measurement frameworks, client relationship management, team coaching, commercial awareness
Preferred skills
Insight-led strategy development, platform partnership development, structured testing
Technologies
DV360, The Trade Desk, Adobe Ad Cloud
Responsibilities
Own end-to-end programmatic planning and activation across EMEA, Develop insight-led strategies connecting programmatic activity with marketing objectives, Improve campaign effectiveness through structured testing and measurement, Oversee campaign setup, trafficking, pacing and quality, Build trusted relationships with Adobe stakeholders, Support junior colleagues through coaching and team development
Seniority
Senior, hands-on IC