Manager, Search - SEM
Core
Day-to-day steward of search media for assigned brands, leading campaign development, activation, and innovation while managing a Search Analyst.
Role type
Senior IC Paid Search Manager
Builds
Paid search campaigns and strategies for client brands
Domain
Digital Marketing / Paid Search
Required skills
Paid search strategy, campaign management, budget pacing, keyword research, client relationship management, team leadership, data analysis, presentation skills
Preferred skills
SA360, Kenshoo
Technologies
Google Ads, Microsoft Ads, MS Excel, SA360, Kenshoo
Responsibilities
Develop account strategy including annual budget, KPIs, and partner selection; Lead client relationships and partner agency communication; Manage and direct Search Analysts on campaign execution and optimization; Oversee budget billing, pacing, and bid adjustments; Contribute to agency-level and client-specific Point of Views (POVs) on industry trends.
Seniority
Senior, hands-on IC with people management