Head of Paid Search
Core
Lead the UK Paid Search discipline, setting strategic direction and driving commercial performance for clients.
Role type
Senior leadership (Head of Discipline)
Builds
Integrated performance marketing solutions for clients
Domain
Digital Marketing / Performance Marketing
Deliverable
product features
Required skills
Paid Search strategy, team leadership, commercial forecasting, campaign optimization, client relationship management, automation/AI adoption
Preferred skills
Experience with search automation, AI, first-party data, and emerging search capabilities
Technologies
Automation tools, AI platforms, measurement solutions
Responsibilities
Set strategic direction for UK Paid Search; Lead and develop the Paid Search team; Build trusted relationships with senior clients; Own commercial performance (revenue, resource planning, cost management); Maintain standards across planning, activation, and reporting; Shape test-and-learn roadmaps for emerging capabilities.
Seniority
Senior, hands-on IC with leadership scope
