Brand & Demand Generation Marketing Manager
Core
Drive revenue growth and brand differentiation across APAC through integrated marketing programs generating measurable pipeline and revenue outcomes.
Role type
Senior Brand & Demand Generation Marketing Manager (Regional Leadership)
Builds
Integrated marketing campaigns, brand strategy execution, customer storytelling content, and regional team capabilities
Domain
B2B Technology, Cloud, Data, AI, Cybersecurity
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
B2B technology marketing leadership, demand generation strategy, brand strategy, customer advocacy, events leadership, team building, budget management, data-driven decision making, stakeholder management, commercial acumen
Preferred skills
Experience across multiple APAC markets, experience leading high-performing teams
Technologies
None explicitly listed
Responsibilities
Develop and execute integrated APAC demand generation strategies and campaigns; Lead APAC execution of Insight's brand strategy ensuring consistency and localization; Drive customer storytelling and market-facing content; Lead and develop a high-performing regional marketing team of 3; Build trusted relationships across Sales, Services, Solutions and Alliances
Seniority
Senior, hands-on IC with leadership responsibilities
