Director of Product Marketing – Services
Core
Define positioning, messaging, and go-to-market strategy for Cyera's managed services portfolio (DataWatcher, Data Risk Assessment, AI Security Readiness Assessment, Incident Materiality Assessment) to drive platform adoption and revenue.
Role type
Senior individual-contributor product marketing director
Builds
Go-to-market plans, sales enablement materials, and customer journeys for cybersecurity services
Domain
Cybersecurity / Data Security / AI Governance
Deliverable
product features
Required skills
B2B product marketing, services marketing, positioning & messaging, go-to-market strategy, sales enablement, executive storytelling, data analytics
Preferred skills
Cybersecurity domain expertise, CISO engagement, launch management
Technologies
DataWatcher, Data Risk Assessment, AI Security Readiness Assessment, Incident Materiality Assessment
Responsibilities
Define positioning and messaging for services portfolio; build services narrative for CISOs and security leaders; own go-to-market plans for each offering; lead launches and relaunches; create sales and partner enablement content; partner with demand generation and field marketing; create content for sales engagement
Seniority
Senior, hands-on IC