Senior Product Marketing Manager, Agentic Identity Security (Apono)
Core
Define narrative and market-entry strategy for Apono's agentic identity security product within 1Password, positioning it for organizations managing AI agents in enterprise infrastructure.
Role type
Senior Product Marketing Manager (Emerging Category)
Builds
Market-entry strategy, product positioning, messaging, and sales enablement for Apono's Unified Access Management platform.
Domain
Cybersecurity / AI Agents / Enterprise Identity Security
Deliverable
product features
Required skills
Cybersecurity domain expertise, B2B software marketing, product launch strategy, market-entry planning, executive communication, AI tool utilization
Preferred skills
Emerging category experience, high-growth organization experience
Technologies
AI agents, Unified Access Management platforms
Responsibilities
Define narrative and market-entry strategy for Apono, evaluate and evolve existing positioning and messaging, build deep understanding of customer personas and AI agent use cases, own messaging and launch planning, partner with product and sales leaders to align strategy, refine story based on market feedback, shape product marketing function capabilities.
Seniority
Senior, hands-on IC
