Director, Integrated Strategy & Analytics
Core
Translate campaign, creator, social, and reporting data into clear insights, recommendations, and executive-ready narratives for the LUXE division and brand teams.
Role type
Director, Strategy & Analytics
Builds
Division-level insights, brand comparisons, program benchmarks, and strategic recommendations for creator programs.
Domain
Marketing / Influencer / Creator Economy
Deliverable
dashboards & analysis
Required skills
Data storytelling, Data visualization, Influencer marketing strategy, Performance analysis, Executive communication, Strategic planning
Preferred skills
Beauty/luxury category experience, People management/mentorship
Technologies
Power BI, Tableau, Sprinklr, CreatorIQ, Traackr, Captiv8
Responsibilities
Translate campaign, creator, social, and reporting data into clear insights, recommendations, and executive-ready narratives for the LUXE division and brand teams. Connect creator program performance to brand objectives and KPIs, including awareness, engagement, consideration, conversion, content effectiveness, and audience signals. Partner with Data & Reporting teams to interpret dashboards, reporting outputs, campaign results, and measurement frameworks. Work with strategy, creator, creative, and client leads to identify performance patterns, optimization opportunities, and learnings that inform future planning. Support division-level needs such as quarterly learnings, brand comparisons, program benchmarks, category observations, and special analytics projects. Mentor team members by helping them strengthen analytical thinking, data storytelling, and strategic recommendations.
Seniority
Director, leadership & mentorship