SVP, Performance Media Lead (Programmatic, Paid Search & Social - Retail Client)
Core
Steering client investment philosophy, marketplace strategy, and cross-channel buying excellence across video, digital, social, search, audio, OOH, and emerging channels.
Role type
Senior Individual Contributor (SVP) with team leadership
Builds
Media investment strategies, marketplace goals, and value frameworks for retail clients
Domain
Digital Advertising / Programmatic Media / Retail
Required skills
Media buying strategy, senior-level negotiation, channel mix optimization, risk mitigation, yield optimization, team leadership, investment forecasting, brand safety governance, emerging channel identification
Preferred skills
Thought leadership, strategic thinking, project management, independent work
Technologies
Programmatic supply, CTV/streaming platforms, social platforms, ad-tech partners
Responsibilities
Lead client investment strategy and set annual marketplace goals; Own senior-level negotiations with major media partners; Shape client investment strategies including rate guidance and yield optimization; Build and refine investment processes for compliance and brand safety; Lead a team of VPs/Directors across multiple channels; Identify emerging channels and commercial models to unlock future value.
