Expert Groupe Media Solutions (all genders)
Core
Central interface between Account Management, Investment Team, and internal product development to optimize client media investments and develop sustainable solutions.
Role type
Senior Media Investment Strategy & Optimization Lead
Builds
Holistic media investment strategies and optimized campaign solutions for clients
Domain
Digital Media & Advertising
Required skills
Media agency experience (Account/Investment Management), Strategic media planning, Budget forecasting & tracking, Data analysis & interpretation, AI tool utilization, Stakeholder management, DACH market knowledge, Innovation management
Preferred skills
Experience with Retail Media, Cross-border coordination, AI-driven process optimization
Technologies
AI tools, Data analytics platforms
Responsibilities
Derive customer needs from an investment perspective and set innovative impulses for product-media solutions; Drive holistic control and optimization of client budgets and campaigns across all genres; Develop comprehensive understanding of contracts, investment structures, and media strategies; Conduct and validate forecast tracking with Account Management; Coordinate cross-border tasks for international clients to ensure consistency.