Associate Vice President- Programmatic
Core
Lead the growth and development of programmatic solutions by defining strategy, building partnerships, and driving demand for ad:tech within Publicis Media.
Role type
Senior IC programmatic strategy lead
Builds
Programmatic solutions and holistic value-add services for clients
Domain
Digital advertising / Programmatic media
Deliverable
product features
Required skills
Strategic planning, partnership development, thought leadership, client education, market analysis, project management
Preferred skills
Media planning or sales planner background, advanced Excel and PowerPoint skills
Responsibilities
Increase demand in programmatic solutions through strategic planning and delivery; Establish partnerships with technology vendors, publishers, and data providers; Drive thought leadership by developing industry analysis and market landscapes; Conduct training and lead meetings with clients; Develop services and solutions based on market requirements
Seniority
Senior, hands-on IC