Account Executive, Influencer Marketing
Core
Provide white glove service to diverse brands by executing influencer marketing campaigns, managing influencer partnerships, and driving strategy through performance analysis.
Role type
Account Specialist (Influencer Marketing)
Builds
Influencer marketing campaigns for consumer products and services companies
Domain
Digital Marketing / Influencer Marketing
Required skills
Influencer recruitment and negotiation, Campaign execution and management, Content strategy and timeline management, Auditing and compliance (FTC guidelines), Data analysis and reporting, Client relationship management
Preferred skills
Experience with affiliate marketing landscape, Self-starter mindset, Ability to pivot quickly, Intrapreneurial approach
Technologies
Social analytics tools, Conversion metrics platforms
Responsibilities
Source and vet new influencer partnership opportunities, Guide influencers on content strategy and creation, Audit program content for compliance and brand guidelines, Track campaign performance and share insights with clients, Manage multiple client tasks and deadlines, Provide strategic recommendations to optimize campaign goals